How Keywords Work

1 Reserve A Keyword

When you reserve a keyword, it becomes yours. It's unique to your business and customers text that keyword to a short phone number called a "short code" to join your text message marketing list. When someone texts your keyword to your short code, they'll get an instant response back that you can easily customize. We call these messages "auto-replies"

2 Grow Your List

In addition to receiving your customized auto response, when someone texts your keyword, they'll also be added to your text marketing list. Now you should promote your keyword to let people know how they can join your list. You can create flyers, post info on your website, Facebook, Instagram, Twitter and ask your customers face to face. Maybe even offer them an incentive in your auto-reply for joining your list! The larger your list gets, the more powerful and effective it Will become!

3 Send Out Your Text

The next time business is slow or you need to get the word out about an event or promotion, just log into your account at and send a text blast out to your list of subscribers. They'll get it within seconds! When customers receive your text message, they're prompted to take immediate action, driving traffic to your business when you need it most. Customers benefit from texts because they gain instant access to deals and updates from businesses like yours that they choose to follow.

How Adding Subscribers Works

ExpressText is hosted in the cloud so there is nothing for you to install or download. You can access your account anywhere, anytime and from any computer that has an internet connection. Your account has all of the tools needed to manage mobile campaigns and to send out messages to your customers. You have an unlimited amount of storage for contacts and groups. Organize them just like you would with your contacts in an email account. It really is THIS SIMPLE...


Choose from one of our many affordable packages or sign-up for a free trial account using nothing but a valid email address and mobile number. The registration process is simple, and you'll have access to your account in less than a minute.

Log In

Use your username and password to login to your account. Once in the account, you'll be prompted with a Getting Started tutorial. Follow the process all the way to the end to soak in all the valuable information that it has to offer. Remember to take notes and to read every section carefully. You're almost there!

Send Your Message

Type up your message and send it out to your contacts. The message will be delivered and your customers will receive it in a matter of seconds.

Join the thousands of brands who have used SMS
messaging to connect with their audiences.

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