Text Message Marketing Service

Text Groups of Any Size
Enjoy the ultimate in flexibility by sending a marketing text to a small group or a large gathering of customers.
Boost Audience Engagement
Text marketing is one of the most effective digital marketing strategies to connect with your target audience. Most consumers rather engage via text messaging than through emails and website contact forms.
Grow A List Using Text in Keywords
Using the right text keywords makes a huge difference in the success of a text messaging campaign.

What is Text Message Marketing?

Text Messaging Marketing represents a general digital marketing strategy that incorporates many of the same elements that make other types of digital marketing strategies successful. Customers and subscribers to email newsletters permit businesses to send text messages that promote products, services, and special events.

Texting has changed the way businesses interact with customers. Although emails and social media sites remain effective ways to stay in touch with both loyal and potential customers, a growing number of businesses of all sizes have devoted at least a part of their marketing budgets to text messaging.

At Express Text, we work with a technology called that enhances the power of traditional text marketing. As with any type of text message marketing service, we must gain permission from regular customers and customer prospects to send out text messages. Text messages cannot be more than 160 characters. Longer messages become abruptly cut off, and the characters run into a second message that makes it difficult to understand the message.

How to Send a Text Marketing Message?

1. Create A Text In Keyword

The first step for sending a text message involves creating a text word. A text word represents a word or a short phrase that the recipients of your text can send as a short code or a phone number to opt into receiving messages. Your text word attracts a growing list of subscribers.

2. Grow Your List

The second step is to grow your list. You can create a new list from scratch or import a list of subscribers from another text message marketing campaign. Remember to send a text marketing message to people that have agreed to receive the messages.

3. Send A Text Marketing Campaign

After you grow your list to a number that you established before attracting subscribers, the time has come to send your first mass text.

How Can Text Messaging Marketing Help Your Business?

Text marketing is one of the easiest ways to reach customers in real-time.

This is just one of the many benefits of adopting a strategy managed by a text message marketing service.

Start with Your Regular Customers

Your regular customers make frequent purchases at your business, as well as offer feedback that helps you improve the quality of your products and services. For a successful launch of aprogram managed by our text message marketing service, you want to target the 20 percent of your customers that generate 80 percent of your sales. Focusing on your loyal customers gives you time to refine your text message marketing program for reaching potential customers of your business.

Timing is Everything

As a business owner or operator, you hear a lot of sayings that apply to operations. "Location, location, location" is a common saying that means finding the best spot to open a business. "Timing is everything" is another saying that applies to text message marketing. Treat text marketing like you treat phone calls: Send out texts only between the hours of 8am and 9pm. Avoid text marketing around traditional meal times, as well as focus your strategyon weekends when most consumers are off work.

Use Links for Calls to Action

Improve how you engage with your customers by including a strategically placed call to action linkswithin text messages.

Here are a few examples of direct calls to action:
  • Click here
  • Redeem your discount code
  • Share this text
  • Text to win
  • Vote for your favorite
  • Buy today to save money

Text marketing is the most effective way to invoke the classic promotional line, "The sale is for a limited time only."

Multiple Opt-In Opportunities

You do not have to ask your customers to opt-in for a promotion just via a text message. You should leverage other opt-in opportunities to optimize the success ofa text message marketing campaign.

  • Website
  • Email
  • Snail mail
  • Social media
  • Point-of-sale
  • Electronic newsletter

Common Text Marketing Platform FAQS

At Express Text, we receive a large number of questions from interested potential customers concerning our text message marketing services.

Let's look at four of the most common questions that we answer.

The cost of MMS depends on the volume of messages sent and received, as well as the text message marketing service provider. Costs can range from 1.5 to 4 cents for every text sent and received.

Enroll in a pay as you go, or a monthly texting plan offered by Express Text and get started immediately.

We provide you with the default short code number 545454

Yes, but texting must follow specified carrier guidelines and the laws that regulate text message marketing.

Why Choose Express Text as Your Text Message Marketing Service

Work with us to attract more customers to your business by using a proven text marketing technology.

Easy to use
platform

Amazing features to
help you grow your list

An affordable way
to target market

We are also a Service
after a Sale (SaaS) company

No contractsyou can end
our relationship at any time

Superior customer
support

Join the thousands of brands who have used SMS
messaging to connect with their audiences.

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